Digital Community, Digital Citizen: Jason B. Ohler
Digital Community, Digital Citizen: Jason B. Ohler
Digitale Communitys entscheiden heute über den Erfolg von Produkten, den Imageverfall von Marken oder den Durchbruch neuer Ideen. ´´Kanäle´´ lediglich zu bespielen reicht nicht mehr aus: Um erfolgreich zu sein, müssen Unternehmen digitale Communitys aufbauen, managen und für sich nutzen. Das Praxisbuch beleuchtet die unterschiedlichen Arten von Communitys, gibt einen Einblick in externes und internes Community Management und erläutert die Erfolgsfaktoren . Auch die Möglichkeiten der Erfolgsmessung und Anwendung von KPIs im Community Management werden erklärt. Mit Tool-Set zum Aufbau der erforderlichen digitalen Kompetenzen und Best Practice-Beispielen .
Community without Community in Digital Culture:1st ed. 2012 C. Gere
Community in the Digital Age:Philosophy and Practice Rowman & Littlefield Publishers
Community without Community in Digital Culture:Auflage 2012 C. Gere
Boost engagement - and profits - by feeding your staff’s craving for community It seems the more connected we are through email, smartphones, and social media, the more disconnected we become on a personal, human level - and teamwork suffers tremendously. If this is happening in your company, fear not. The solution is here. The Power of Community provides a step-by-step approach to transforming your organization by tapping in to the human need to connect with and feel valued by others. By creating a company culture based on core community values, you’ll empower your workforce, build customer loyalty, and drive profits and growth. This game-changing guide describes why community is the answer to employee disengagement - which is now at a record 70 percent - and it explains how to develop the kind of culture that makes an industry leader of your business. It takes hard work and determination, but the rewards will astound you. ´´When people feel like they belong to one another, when they feel cared for, and they believe that the vision is worth sacrificing for, they will go the extra mile for the company,” the author writes. This is true community, and it’s at the core of today’s most successful companies. Business leaders often tell their people, ´´We’re all in this together,” but very few follow through on this sentiment. Separate yourself from the pack by implementing the simple but profoundly effective methods in this book. When people feel they’re part of something bigger than themselves, they’re more collaborative, creative, and innovative - and this will always drive organizational success. Everyone wins in The Power of Community. 1. Language: English. Narrator: Michael Anthony. Audio sample: http://samples.audible.de/bk/graw/000766/bk_graw_000766_sample.mp3. Digital audiobook in aax.
Civility, which comes to us from the Latin word for citizen, includes not only the notions of courtesy and politeness, but also such matters as social relationships and proper conduct in human relationships. For some, civility is the essential glue that holds society together, and it involves such important issues as friendship, altruism, responsibility, dignity, and justice. Aristotle saw civility as a form of friendship, which he understood as a mutual feeling of good will. Aristotle believed that humans are capable of promoting another person´s interest without regard for our own, and he ranked friendships according to their degree of intimacy and commitment. ´´Character friendship´´ may be purely selfless; ´´advantage friendship´´ is a mixture of self-interest with perhaps some altruism, and this is the basis of civil interaction. By contrast, Thomas Hobbes believed that humans are incapable of sympathy with the interests of others; he said that we are ultimately motivated by self-interest in all of our acts. But recent experiments and theoretical developments have supported the view of David Hume, who believed that humans are naturally sympathetic, with our benevolence (or willingness to act selflessly) guided by such things as reason and custom. 1. Language: English. Narrator: Cliff Robertson, Robert Guillaume. Audio sample: http://samples.audible.de/bk/blak/001534/bk_blak_001534_sample.mp3. Digital audiobook in aax.
Andrew Clark and his family moved to a new community in Knoxville, Tennessee with the hopes of being in a more secured area. He picked what seemed to be the perfect gated community where no one had access to get in or out without using a gate key card. The moment he and his family moved in, a cute little girl from the neighborhood would come knocking on his door every day asking for dog food. Being who he was, he would give it to her, but something wasn´t adding up as his mind wondered. Why was this cute little girl allowed to roam the neighborhood and knock on doors alone? Why did she need dog food every day? Where were her parents? The closer Andrew got to the answers of those questions, the more we wish he never asked. Welcome to Community Terror, where things aren´t what they seem. 1. Language: English. Narrator: Cee Scott. Audio sample: http://samples.audible.de/bk/acx0/067956/bk_acx0_067956_sample.mp3. Digital audiobook in aax.